Wouldn't it be nice to have a drink that mixes itself on hot summer days?

In this commercial for the Sicilian ice cube manufacturer ICE CUBE, we had to work swiftly to prevent the ice from melting between our fingers. By using real ice replacements of different sizes, we were able to transform the shapes of the cubes during animation.

Direction: Max Mörtl & Van Hagen / Concept: Jochen Hirschfeld / Stop Motion Animation: Max Mörtl / Music and Sound Design: Julian Terbuyken / Client: Ice Cube